European Championship 2024 mascot - meet the official European Championship mascot

Meet the official mascot of Euro 2024 . In this article you can read all about the mascot and the meaning behind the design, the selection process and the name of the mascot. Discover the history of all European Championship mascots and learn everything about this new and unique addition to the EURO tournament. What is the character and what are the characteristics of this mascot?

The official mascot of the European Football Championship in Germany has been revealed. The face of the upcoming football tournament is a bear named Albärt. This bear is the next mascot animal, after Péno (cock), Berni (rabbit), Rabbit (rabbit), Goaliath (lion) and Benelucky (lion).

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    The mascot is a tribute to the cute teddy bear, which everyone knows from childhood. The teddy bear is said to have originated in Germany at the beginning of the last century.

    European Championship 2024 mascot
    European Championship 2024 mascot

    The EURO 2024 mascot was created in collaboration with entertainment companies Fanatics and Toikido.

    Name of the European Championship mascot is Albärt

    The name of the European Championship mascot is Albärt. Football fans have been asked to vote on UEFA.com for the shortlist of four names []:

    • Albärt: a small bear with big ideas. The perfect companion for any football fan.
    • Bärnardo: A bear made for the world stage and ready for game day.
    • Bärnheart: excited and ready to unite the world's football community in the heart of Europe.
    • Herzi von Bär: a little bear who has a heart and lives for the love of the game.

    The German translation of 'bear' is 'bär', which is also reflected in all names.

    Albärt won with 32% of the vote:

    • Albert: 32%
    • Barnardo: 29%
    • Bearheart: 22%
    • Herzi von Bär: 17%
    The name for the European Championship 2024 mascot is Albärt
    The name for the European Championship 2024 mascot is Albärt

    Announcement of the European Championship 2024 mascot during Germany - Colombia

    The mascot of the European Championship 2024 was announced during the exhibition match between Germany and Colombia. This match was played on 20 June 2023 in Gelsenkirchen. []

    In the morning of the day of the game, the mascot visited a primary school in the German city. With this idea, one wants to emphasize to inspire children to become active and encourage their love for football.

    Schoolchildren at a primary school in Gelsenkirchen meet the European Championship 2024 mascot
    Schoolchildren at a primary school in Gelsenkirchen meet the European Championship 2024 mascot

    Mascot inspires kids to get active #MakeMoves

    The mascot will travel all over Europe and visit schools. Students are challenged to use their activities and skills to bring the mascot to life in animations using motion capture technology.

    The message of mascot Albärt to children is based on the terms movement, playfulness and team spirit. According to UEFA, you can't start early enough to inspire young children to get active and build self-confidence.

    The European Football Association campaign has introduced the hashtag #MakeMoves to get kids active. On social media, the European Championship mascot will publish educational videos about training, nutrition and well-being. In German, the hashtag #BewegtEuch will be used. []

    Photos of the European Championship 2024 mascot

    Photo of the 2024 European Championship mascot
    Photo of the 2024 European Championship mascot
    The European Championship mascot poses in front of the logo
    The European Championship mascot poses in front of the logo
    Play football on the street with the European Championship 2024 mascot
    Play football on the street with the European Championship 2024 mascot
    European Championship mascot plays football with children in the street
    European Championship mascot plays football with children in the street
    European Championship 2024 mascot in a group photo with children
    European Championship 2024 mascot in a group photo with children
    The mascot of the European Championship 2024 provides information in a gym
    The mascot of the European Championship 2024 provides information in a gym

    All mascots of all European Championships

    All European Championship mascots from 1980 are part of the theme. Mascots are an essential element of major football tournaments around the world. There have been mascots at the European Championships since 1980. Which mascots were there in the history of the European Football Championships?

    The first mascot was Pinocchio, for the 1980 European Championship in Italy. Since then, each tournament has its own mascot. The European Championship 2008 and the European Championship 2012 both had 2 mascots. The mascots are generally children, drawn as a cartoon. The mascots also often promote other merchandise.

    Since 1980 there have been 11 mascots for the European Football Championships:

    Mascot European Championship 1980Mascot European Championship 1980

    Country: Italy

    Name: Pinocchio

    Description: Based on the character from the children's story of the same name. Pinocchio is a little wooden boy with a long nose in the colors of the Italian flag and a white hat that symbolizes Europe 80.

    Mascot European Championship 1984Mascot European Championship 1984

    Country: France

    Name: Péno

    Description: A white cockerel, a traditional French symbol, dressed in a French-coloured football strip, including football boots and white socks.

    Mascot European Championship 1988Mascot European Championship 1988

    Country: West-Duitsland

    Name: Berni

    Description: A drawn German gray rabbit with a human body. Berni wore an outfit in the colors of the German flag with a black football shirt with UEFA on the front, red football shorts and yellow socks. Berni had a white head and white armbands. 

    Mascot European Championship 1992Mascot European Championship 1992

    Country: Sweden

    Name: Rabbit

    Description: The Swedish mascot was again a rabbit in the national colors. Rabbit checked a football on the images, as well as the mascots of previous editions.

    Mascot European Championship 1996Mascot European Championship 1996

    Country: England

    Name: Goaliath

    Description: Goaliath was designed in the same style as the mascot of the 1966 World Cup. Goaliath was a lion, which also appeared on the shirt of the England national team. The mascot wore English football attire and carried a football under his right arm.

    Mascot European Championship 2000Mascot European Championship 2000

    Country: Netherlands/Belgium

    Name: Benelucky

    Description: Benelucky is a lion with a devil's tail and human hands. The lion comes from the Dutch symbol and the devil's tail comes from the name of the Red Devils for the Belgian national team. The name Benelucky consists of the first letters of Belgium and the Netherlands. Lucky stands for 'good luck'. The mascot wore football boots and had a football under his left arm. The lion's mane consisted of the colors of both the Dutch and Belgian flags.

    Mascot European Championship 2004Mascot European Championship 2004

    Country: Portugal

    Name: Kinas

    Description: Kinas is a drawn version of a boy, dressed in Portuguese clothes. The name of the mascot comes from 'Bandeira das Quinas', the name of the Portuguese flag.

    Mascot European Championship 2008Mascot European Championship 2008

    Country: Austria/Switzerland

    Name: Trix en Flix

    Description: These twins represent the two organizing countries. The mascots were two children, dressed in the football uniform with the colors of the national flags of both countries.

    Mascot European Championship 2012Mascot European Championship 2012

    Country: Poland/Ukraine

    Name: Slavek en Vlavko

    Description: These twins are also designed by Rainbow Productions and Warner Bros. Again, both mascots represent both organizing countries, with each mascot representing a country. 

    Mascot European Championship 2016Mascot European Championship 2016

    Country: France

    Name: Super Victor

    Description: Super Victor is a child in the colors of the French national team. He wears a red cape and clothes in the French colors. The cape, the shoes and the ball represent the superpowers of the child.

    Mascot European Championship 2020Mascot European Championship 2020

    Country: heel Europa

    Name: Skillzy

    Description: Freestyler Skillzy is inspired by freestyling, street and panna football. Skillzy was presented at the Johan Cruijff Arena in Amsterdam, and was assisted by two of the world's leading freestylers Tobias Becs and Liv Cooke.

    Mascot European Championship 2024Mascot European Championship 2024

    Country: Germany

    Name: Albärt

    Description: Albärt is a cute teddy bear that should inspire children all over Europe to get active and to love football. This mascot has an educational character.

    Frequently Asked Questions (FAQ) about the mascot

    What is the name of the official Euro 2024 mascot?

    The name of the European Championship 2024 mascot is Albärt.

    What is the Euro 2024 mascot?

    The European Championship 2024 mascot is a teddy bear.

    When will the Euro 2024 mascot be revealed?

    The European Championship 2024 mascot was unveiled on June 20, 2023 during the exhibition match Germany - Colombia.

    References

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      Date published: 20-02-2023 | Date updated: 13-10-2023 | Author:

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      Meet the EURO 2024 mascot and learn the meaning behind the design. Everything you need to know about the European Championship mascot, such as name, pictures, character and features. Discover the history of all EURO mascots.


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